How Agile helps software businesses and tech startups is quite known now. This is not what I am talking about in this post.
I am often asked how Agile can help consulting and expert, professional businesses. And this is already a big step forward, because most of these businesses are not aware of Agile, or even Lean. The answer is: Agile, Scrum, Scrumban and Kanban can help you tremendously.
Agile is about delivering complex projects, with many unknowns, effectively and as efficiently as possible. This means deliver the right thing, with the best cost possible.
For example this is how Kanban can help digital marketing agencies and similar businesses.
It can also help freelancers handle many projects.
Here are the basics of Agile productivity, and Kanban for marketing.